This is a first for the operator. Bouygues Telecom has just unveiled “source” on Thursday, March 10, its first responsible package. In concrete terms, it is an offer of 10 euros per month for 10 giga of data, all without obligation. The gigabyte of extra data is billed at 1 euro and the top-ups must be done from an application, as specified the Parisian†
To differentiate itself from the competition, Bouygues bets on a current argument: “The unused gigabytes are converted and donated to associations chosen by the consumer”, explains Stéphane Allaire, Director of Innovation at Bouygues Telecom, daily. The link with associations is provided by Lilo, a solidarity search engine, founded in 2015. Bouygues also wants to encourage its customers “to energy sobriety by giving advice”†
as remembered the Parisian, other responsible packages exist in France. Such as Mint Mobile and Prixtel, who were working on reforestation on their side.