the greenwashing is in the crosshairs of the European Securities and Markets Authority (ESMA). The latter presented its roadmap for sustainable finance development on Friday 11 February, reports Sustainable information† Objective: fight against greenwashing.
Specifically, a series of measures should be in place by 2024, all in coordination with national market surveillance authorities, specifies Sustainable information† Three main axes of priorities have been defined, we can read in a press release:
- Fight against greenwashing and promote transparency
- Strengthening the capacities of the Competent National Authorities (CNA) and Esma in sustainable finance
- Monitor, assess and analyze markets and ESG risks, ie environmental, social and governance risks.
To achieve these goals, there must be a single European regulation dedicated to sustainable finance. With regard to combating greenwashing, the measures have not yet been elaborated by Esma. Attention is currently focused on the current practice of finding solutions in consultation with the national authorities.
“Advancing the sustainability agenda is critical for ESMA, especially as investor preference shifts towards eco-friendly financial products and the European Union strives to deliver on its sustainability commitments in the fight against climate change »said Verena Ross, president of Esma, via the press release.