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how much is the sneaker resale market worth

by Prof. Mckenna Bosco Published 3 years ago Updated 3 years ago

A Cowen & Co. analysis from July estimates that the sneaker resale industry is worth $2 billion in North America and could reach $30 billion globally by 2030. As the market for valuable sneakers booms, entrepreneurs are making a killing by figuring out the best ways to buy and resell sneakers.May 3, 2022

What is the number one selling sneaker?

“The Pegasus is probably the highest selling franchise, but it’s probably not the most beloved. Most beloved would probably go to the Air Force 1, Air Max 1 or Air Jordan 1. I’m assuming most people will feel it’s the AJ1, as that’s the most on-trend silhouette in athletic footwear at the moment.

Which sneaker sizes are best to resell?

  • Size
  • Men’s vs. Women’s
  • Drop volume (supply)
  • Time since release
  • Brand, series, and collab

What are the best resale value trucks on the market?

These are the winners for 2022:

  • Midsize Pickup – 2022 Toyota Tacoma
  • Full-size Pickup – 2022 Toyota Tundra
  • Full-size Heavy-Duty Pickup – 2022 GMC Sierra HD
  • Commercial Van – 2022 Mercedes-Benz Metris

Where can you sell used sneakers?

Where’s the Best Place to Resell Shoes?

  • Flyp
  • The RealReal
  • thredUP
  • Poshmark
  • Tradesy
  • Grailed
  • Heroine
  • Kixify
  • buyMYheels
  • Mercari

More items...

How much is the 2021 sneaker resale worth?

The Hype of the Sneaker Resale Market In February 2021, research firm Piper Sandler estimated the market was worth an eye-popping $10 billion — a $4 billion increase from 2019. Sneakers, similar to stocks have their highs and lows.

What is the sneaker market worth?

The current U.S. sneaker resale market is estimated at $2 billion but expected to blow up 15 times that to $30 billion by 2030. One of the main reasons: value appreciation.

How big is the sneaker reselling industry?

a $6 billionAs the global sneaker resale market has catapulted into a $6 billion industry, investors have lined up to fund businesses commoditizing sneakers, but there's a flaw in the model: It works against the very consumers the industry was built to serve.

Is sneaker reselling still worth it?

If you follow the process of flipping shoes, you can profit around $80-100 per pair for starters. You can work your way to generating higher margins if you get better sneakers to resell, potentially up to $500 per pair. This is not a bad way to make money, and you'll learn the exact process later on.

How much is the sneaker industry worth 2022?

Revenue in the Sneakers segment amounts to US$86.72bn in 2022. The market is expected to grow annually by 9.26% (CAGR 2022-2025). In global comparison, most revenue is generated in the United States (US$23,840.00m in 2022).

How big is the sneakers market?

The global Sneaker market was valued at USD 78750 million in 2020 and is expected to reach USD 128110 million by the end of 2027, growing at a CAGR of 7.2% during 2021-2027.

How much does StockX make a year?

The company had a strong year in 2020, despite the pandemic. In its announcement, it said $1.8 billion worth of merchandise moved through the site over the year, generating revenue of more than $400 million. That's an increase from around $1 billion in merchandise sales in 2019.

How much is StockX worth?

StockX's funding and valuation According to StockX's Crunchbase profile, StockX has raised $690 million over 9 rounds and has a valuation of $3.8 billion according to their April 2021 Press Release.

Does Nike care about resellers?

More specifically, Nike is concerned about multiple pairs of the same sneakers ending up in the hands of resellers, The Times reports.

Do sneaker resellers make a lot of money?

It is absolutely possible to make five figures, more than $10,000 per month reselling shoes. Many people see resellers like Benjamin Kickz or Rashed Belhasa and wonder how these teenager are making so much money from just sneakers. Begin your sneaker resale career today.

Do sneaker resellers pay taxes?

Legally, the money made off reselling sneakers has to be reported as income to the IRS and taxed as such. High volume resellers are considered self-employed, while low volume resellers should report their profits as hobby income.

Do resellers pay taxes?

Generally, resellers to do pay sales tax when they purchase the items, but must collect sales tax when those items are sold to the end user. While the products sold by resale businesses may be very different, they all buy products and then resell them in the same form in which they were acquired.

How much is the sneaker market worth?

In 2019, Cowen estimated that the total global sneaker market stood at $100 billion. The U.S. primary sneakers market — or the market for new sneakers — was worth more than $21 billion. The global and U.S. resale market stood at $6 and $2 billion, respectively. John Kernan, an analyst at Cowen, tells Yahoo Finance that the sneaker resale market ...

When will the sneakers resale market reach $30 billion?

Since then, sneakers have not only emerged, but the market itself shows no signs of slowing. Cowen analysts believe that the sneaker resale market could potentially reach $30 billion by 2030.

How much will sneakers be resale by 2030?

Cowen analysts believe that the sneaker resale market could potentially reach $30 billion by 2030. "With a growing base of passionate investors, a growing source of supply and authentication, sneakers: 1) earns illiquidity premiums;

What are the catalysts for growth within the sneaker industry?

Kernan points out that an expanded consumer base and well-managed supply have been among the catalysts for growth within the sneaker industry and resale market.

What is the market for sneakers?

The market for Sneakers refers to so-called “athleisure” footwear, i.e., everyday footwear with an athletic appearance where fashion aspects outweigh functional ones. The segments Athletic Footwear and Sneakers have seen an upsurge during the past years and have gained in importance in comparison to classic town footwear. Nike, Adidas, Skechers, and New Balance are the leading companies in this segment worldwide. Athletic Footwear, i.e., shoes specifically designed for sports purposes (e.g., soccer, tennis, basketball, etc.) are excluded and can be found in the corresponding Athletic Footwear segment.

What are the biggest brands in the athletic footwear market?

Biggest players in athletic footwear. The largest brands in the global athletic footwear market are Nike, Adidas, and Puma. Nike still proved to be the brand of choice for many consumers: almost half of respondents in a recent survey owned something from Nike, regardless of their income level.

What companies are excluded from the Athletic Footwear segment?

Nike, Adidas, Skechers, and New Balance are the leading companies in this segment worldwide. Athletic Footwear, i.e., shoes specifically designed for sports purposes (e.g., soccer, tennis, basketball, etc.) are excluded and can be found in the corresponding Athletic Footwear segment. All figures are estimate.

How much is the sneaker market worth in 2025?

The global sneaker resale market is projected to be worth over $6 billion by 2025, so if you're looking to invest, it's important to know which pairs are at the top of the heap.

How much are Solar Reds worth?

Starting off at about $250, these rare sneakers are now worth close to $6000.

When did Nike self-lacing shoes come out?

Inspired by the 1989 film Back to the Future Part II, Nike’s iconic self-lacing shoe was created back in 2011 and limited to only 1500 pairs. Other models have come out in subsequent years, but the original is still on top.

How much is the resale market worth?

In a July report, investment firm Cowen estimated the global resale market to be worth about $6 billion in 2019, while total sneaker sales were more like $100 billion.

Is the resale market based on shoppers?

Since the resale market is based on shoppers not always being able to get the shoes they want at retail, it should create the conditions for plenty of buying and selling on StockX and other sites. In China, for instance, the sneaker resale market has been heating up, leading to venture-capital firms pouring money into startups such as Poizon and Nice.

What is the market for sneakers?

The market for sneakers is booming, driven by millennial demand and a strategic business approach by the major players. According to SportsOneSource, the international sneaker market has grown by more than 40% since 2004, to an estimated $55 billion. In 2015 alone, the athletic footwear industry in the US grew by 8%, generating $17.2 billion in sales, with unit sales growing by 3% and the average selling price growing by 5%, to $61.15, according to The NPD Group. Among just the three major players—Nike, Adidas and Under Armour—sales increased to more than $25 billion in 2013, which represented a 47% jump from 2009, The Washington Post reported. Millennials in particular are driving this dramatic growth, spending $21 billion on footwear in 2014, a 6% increase from the year prior, with the biggest category being footwear over $100. Nike’s line of Jordan sneakers alone, which retail for around $100 to $200, boasted $2.6 billion in US sales in 2014, according to SportScanInfo. Sports shoes are “expected to have the largest market in terms of volume globally from 2014 to 2020,” according to PR Newswire. Transparency Market Research said it expects the global footwear market to reach $220.2 billion in value and 10.974 million units by 2020.

How much did millennials spend on shoes in 2014?

Millennials in particular are driving this dramatic growth, spending $21 billion on footwear in 2014, a 6% increase from the year prior, with the biggest category being footwear over $100. Nike’s line of Jordan sneakers alone, which retail for around $100 to $200, boasted $2.6 billion in US sales in 2014, according to SportScanInfo.

When did Converse sneakers come out?

Converse sneakers were released in 1917, but it was not until 1921, after basketball player Chuck Taylor made a few suggestions, that his name became associated with the now-classic shoe. Pioneering the celebrity endorsement, Converse set a marketing standard in the world of athletic footwear that continues today.

Is sneaker trend going anywhere?

The sneaker trend is not going anywhere, and consumers will not tire of paying a steep premium to get their hands on limited-edition kicks. Sneaker culture continues to be influenced by basketball and hip-hop, as Steph Curry, Kanye West and many others have created names for themselves in the space.

Is Forbes opinion their own?

Opinions expressed by Forbes Contributors are their own.

Is sneakers dominating the footwear market?

And, with a secondary market gaining momentum, it is not difficult to see sneakers dominating the footwear market. As with athleisure, the formally casual footwear is now being incorporated into all styles of dress. As the trend continues to grow, the technology industry is becoming increasingly involved.

How much is the sneaker market worth?

The global sneaker resale market was valued at $6 billion in 2019 and is forecast to be worth $30 billion by 2030. The growing presence of “sneakerheads” who collect and trade sneakers has ensured that they maintain cult status. Nike and Adidas routinely release limited-editions shoes associated with a celebrity, hip-hop star, or athlete.

Why is it important to trace the legacy of the sneaker?

To understand how the sneaker has emerged to become a footwear phenomenon, it is important to trace its legacy from function to cultural icon.

What is the biggest selling category in the online luxury market?

As such, sneakers have moved from the niche to become coveted as fashionable objects. Footwear is now the biggest-selling category in the online luxury market, and sneakers have made a significant contribution to this growth. High-fashion brands from Gucci to Balenciaga are setting the pace in the luxury sneaker market.

What is the purpose of sneakers?

Sneakers, once the symbol of athleticism, have transcended their primary function to become commercial and fashionable objects of desire. From sportswear and street style to catwalk fashion, sneakers have made their mark as cultural commodities.

When did the second wave of sneakers start?

This forged the sneaker’s deep-rooted place in popular culture. The second wave of the phenomenon began in 1984 with the launch of Nike Air Jordans. This gave rise to the commodification of sneakers and their desirability as status items, fueled through celebrity endorsements.

Who made the Adidas sneakers?

However, it is Adidas and Nike that have both shaped the sneaker’s evolution from sport to style. Founded by Adi Dassler in Germany in 1924 as Gebrü der Dassler Schuhfabrik, the company later rebranded as Adidas in 1949.

When did Nike start?

Nike was created by Bill Bowerman and Phil Knight in 1964 as Blue Ribbon Sports and became Nike Inc. in 1971. This coincided with the running craze that hit America. Nike’s first commercial design was the Cortez, cushioned for running. The Cortez was worn by Tom Hanks in Forrest Gump, securing Nike’s cultural status.

How much money did the sneaker industry make in 2016?

That compares with a retail sneaker industry of about $100 billion in sales worldwide, up from $55 billion in 2016, Powell said. Investors lately have been showering money on resale platforms.

What is secondary market sneaker?

The sneaker secondary market has reached a level of sophistication surpassing that of past collecting fads, such as Beanie Babies and baseball cards, with timely price information giving clear signals about the market forces surrounding any particular shoe, said financial analyst Dylan Dittrich, author of “Sneakonomic Growth: Scarcity, Storytelling, and the Arrival of Sneakers as an Asset Class,” which was published in February.

How many members does the Sneakerhead Society have?

Reed said he formed the Los Angeles Sneakerhead Society, which has had as many as 6,000 members, during his freshman year at LMU, and was surprised by how many adults wanted to join. It was far from the days when a bunch of like-minded kids treated the whole thing like trading baseball cards.

How much did the Stan Smith boost sell for?

The shoe that originally retailed for $160 has since recovered, most recently selling for $950. Brands can also manipulate supply to raise prices, Dittrich said, such as the case when Adidas deliberately reduced the supply of the Stan Smith Boost for 18 months.

Does Aguirre buy stocks?

Aguirre, however, isn’t analyzing stock s, bonds or cryptocurrencies. He specializes in an increasingly tradable asset class — sneakers — on his favorite shoe reseller platform, StockX. Sometimes, he’ll pick up only one pair; at other times, he’ll buy in bulk.

Can basketball shoes be sold?

The explosive popularity of basketball sneakers and the rise of resale websites have turned shoes into an asset that can be sold like Wall Street securities. Here, a shopper examines a wall of Nikes at the Jumpman LA store in downtown Los Angeles.

Who owns the Cleveland Cavaliers?

The company’s co-founders include billionaire Dan Gilbert, who started Quicken Loans and is majority owner of the Cleveland Cavaliers. Through Detroit-based StockX, Luber, 41, was able to marry his love of data and footwear.

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