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where did the name aeropostale come from

by Ignatius Lockman Published 3 years ago Updated 2 years ago

What does Aéropostale mean?

The Aéropostale name originated from a 1920s airmail firm, Compagnie Generale Aéropostale. The brand was created by R.H. The brand was created by R.H. Click to see full answer .

Who started Aeropostale?

Aéropostale's licensees operate Aéropostale and P.S. from Aéropostale locations in the Middle East, Asia, Europe, and Latin America. The first Aéropostale stores. Aéropostale has always represented a sense of adventure, achievement and dedication. The history of the name dates back to the 1920's.

What countries does Aéropostale operate in?

Jun 14, 2021 · Aeropostale was actually exceptionally good at branding themselves. In 2006, they had $1.41 billion in sales, which is almost $2 billion in 2021 when you adjust for inflation. Some quick back-of-napkin math suggests that they probably got 50-100 million articles of clothing into customers’ hands in that year alone.

Is Aeropostale a good brand?

Definition of Aeropostale in the Definitions.net dictionary. Meaning of Aeropostale. What does Aeropostale mean? Information and translations of Aeropostale in the most comprehensive dictionary definitions resource on the web. ... Your name: * Required. Your email address: * Required. Pick a user name: * Required. Join. Log In. Username ...

Why is it called Aéropostale?

The history of the Aéropostale name dates back to the 1920's. Compagnie Generale Aéropostale, a pioneer airmail company, was the first ever to fly between France, South Africa, and South America. Most definitely a spectacular achievement for its day.

Is Aéropostale a French word?

English Translation of “l'Aéropostale” | Collins French-English Dictionary.

Who is the owner of Aéropostale?

In 2016, Authentic Brands Group purchased Aeropostale out of bankruptcy for $240 million. Marc Miller, CEO of the joint venture SPARC, made up of ABG and Simon Property Group, set off to turn the brand around.

Is Aéropostale a cheap brand?

Aeropostale was a bright spot during the downturn, as shoppers saw it as the cheapest option compared to the two other teen industry stalwarts: American Eagle Outfitters and Abercrombie & Fitch.5 May 2016

What language is Aeropostale?

FrenchEnglish Translation of “l'Aéropostale” | Collins French-English Dictionary.

How is Aeropostale pronounced?

The correct pronunciation is “arrow-pose-tahl.” It's French for “air mail.” Tell us a little bit about Aéropostale and your role there.9 Jul 2013

Is Hollister and Aeropostale the same company?

Aéropostale mainly competes with other outfitters, Abercrombie & Fitch and its subsidiary retailer Hollister Co., and American Eagle Outfitters as well as a few smaller brands.

Is Aero the same as Aeropostale?

Aero, Abercrombie & Fitch and American Eagle, also known as the '3As' in the United States, are known in their home market for jeans, hoodies and T-shirts mostly for teenagers. “We are thrilled to bring the Aéropostale brand into India as we continue to expand our international presence aggressively.2 Jul 2015

Where is Aeropostale headquarters?

New York, New York, United StatesAéropostale / Headquarters

Who wears Aeropostale?

People from all age groups are seen wearing Aeropostale clothing. You can tell at a glance because the name of the brand is proudly displayed on the majority of clothing items, particularly on the shirts and sweaters. The target age group for the company is teenagers between the ages of 14 to 17.

Where is Aeropostale clothing made?

The majority of Aeropostale factories are located in Asia and Central/south America. Many of their products are also manufactured in China and Vietnam ALERT: This brand has in the past been linked to Sweatshop factories.

Is Aeropostale still a brand?

Starting in 2013, Aeropostale experienced thirteen straight quarters of losses. Its stock got ripped out the New York Stock Exchange. In May 2016, Aeropostale filed for Chapter 11 bankruptcy.14 Jun 2021

How is Aeropostale pronounced?

There are several different pronunciations of the name that have developed in the United States. The name is actually derived from a French word that is translated into English as “French airmail service.” It is pronounced arrow-post all. To simplify things, there are a lot of people who simply refer to the brand as AERO.

When did Aeropostale start?

The very first Aeropostale stores opened their doors for business in 1987. The brand was established in Thousand Oaks, California by an easily recognizable giant, RH Macy & Co. In addition to the Thousand Oaks location, they also opened a store in Short Hills, New Jersey. The two experimental retailers paid off big time. They were a hit with the public and they were instrumental in helping to get the brand name of clothing established. More locations opened throughout the United States after the initial success of these two brick and mortar establishments.

What is Aeropostale's target audience?

Their target audience is teens. People from all age groups are seen wearing Aeropostale clothing. You can tell at a glance because the name of the brand is proudly displayed on the majority of clothing items, particularly on the shirts and sweaters.

Who are the competitors of Abercrombie and Fitch?

Within their category of affordable designer clothing and accessories, their main competitor is Abercrombie & Fitch as well as their subsidiary brand Hollister Co. Another of their major competitors is American Eagle Outfitters and a few other lesser known brands who offer lower prices. There is also a competition between Aeropostale’s PS brand with Abercrombie’s kids line Abercrombie’s kids. A former competitor was American Eagle’s 77kids, which is no longer in the competition.

What is Jimmy Z's line?

The brand also added a collection of active wear for girls that is called the Live Love Dream collection. They developed the secondary brand within the Aeropostale domain that is called Jimmy’Z. This line focuses upon clothing and accessories or surfers and skaters.

Where is Aeropostale located?

The brand is circulated throughout the entire world. Aeropostale has opened locations in Latin America, Europe, Asia and in the Middle East. They also operate locations in Puerto Rico.

Does Aeropostale have outsourcing?

We were impressed with the fact that Aeropostale keeps control over their proprietary brands without outsourcing. They do the designing, the sourcing, the marketing and the selling for their own merchandise. This is just one of the ways that the company is able to ensure high quality in the final products they sell to the customers. Aeropostale is in charge of the items from the planning stage, development, production, advertising and making the final sale to the customer. Of course, you can find this brand for sale through other popular retailers, but control over Aeropostale marketing is kept within the company. This increases confidence in the brand and makes it appealing to customers who are willing to pay a little more for the branded items because of the quality and durability.

Citation

"Aeropostale." Definitions.net. STANDS4 LLC, 2021. Web. 6 Jun 2021. < https://www.definitions.net/definition/Aeropostale >.

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Definitions & Translations

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Overview

Aéropostale, Inc., also called Aero, is an American shopping mall–based retailer of casual apparel and accessories, principally targeting young adults through its Aéropostale stores. Aéropostale maintains control over its proprietary brands by designing, sourcing, marketing, and selling all of its own merchandise. The company operates Aéropostale stores in the United States and through its e-c…

Pronunciation

Many different pronunciations of the brand name have developed in the United States: arrow-PAUSE-tall, arrow-PUS-tall-ee, YOR-oh-POHS-tal-AY, etc., but according to a video posted by the company on YouTube, the English pronunciation is a simplified version of the French word, which means "French airmail service." In French, it's /a e ʁɔ pɔs ˈtal/. In English, it's /ˌɛər oʊ poʊ ˈstɒl/ or, in spelling pronunciation, "arrow-post-ALL."

Subsidiaries

The now-defunct P.S. from Aéropostale began in 2009, and originally only offered apparel at value prices to the 7–12 age market. In winter of 2011, P.S. added apparel for three-, four-, five- and six-year-olds to their collections, being introduced with the Holiday clothings. Beginning in November 2013, the Bethany Mota collection was added to Aéropostale stores, featuring clothing and accessories designed by American video blogger Bethany Mota. Also beginning in the fall of 201…

Competition

Aéropostale mainly competes with other outfitters, Abercrombie & Fitch and its subsidiary retailer Hollister Co., and American Eagle Outfitters as well as a few smaller brands. Aéropostale's younger brand, P.S. from Aéropostale, competes with brands such as A&F's younger subsidiary Abercrombie Kids and, formerly, American Eagle's 77kids.

Promotions

In 2007, the company began doing promotions with successful figures to increase brand awareness, and since 2008 started to collaborate with non-profit organisations and artists.

Legal issues

• In March 2007, Aéropostale was accused of infringing a patent owned by Card Activation Technologies, Inc. in a lawsuit filed in the Northern District of Illinois. In a separate lawsuit on the same patent, Card Activation received a ruling on claim construction which it interpreted as "extremely favorable" to its interpretation of the patent and its "pursuit of infringers" of the patent.
• In June 2007, Aéropostale was accused of infringing a patent owned by Picture Patents, LLC in …

See also

• Abercrombie & Fitch
• American Eagle Outfitters
• Forever 21
• Gap Inc.
• Hollister Co.

External links

• Official website
• Official P.S. from Aéropostale website
• Aéropostale SEC Filings

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