Full Answer
What is Trickle-Up theory in fashion?
The trickle-up theory is apparent in society when studying the trends, styles, and fashion staples from each decade. Specifically, the 1970s, 1980s, and 1990s displayed distinct trends that were outcomes of social issues occurring during those times.
Does fashion trickle down or trickle up?
In the era of streetstyle and fashion influencers, fashion pundits give credence to trickle across fashion theory which states that fashion trends trickle down and trickle up simultaneously.
What is the trickle down theory in sociology?
The trickle-down theory is a downward flow, it is when a trend essentially ‘trickles’ down throughout society. It is dependent on society, class and social levels. Meaning trends start with the ‘innovators/first adopters’ which are the richest upper-class part of society.
Should firms account for trickle-down theory?
If firms were not to account for Trickle-Down Theory, l uxury brands would spend a lot of money and effort into building brands that could only be monetized on a very restricted audience of high net worth individuals.
What is the trickle-up theory in fashion example?
Trickle Up The innovation eventually flows to upper-income groups; thus the movement is from the bottom up. Examples of the trickle-up theory of fashion distribution include a very early proponent, Chanel, who believed fashion ideas originated from the streets and then were adopted by couture designers.
What is trickle theory in fashion?
In the world of fashion, trickle-down describes a situation where particular trends are first accepted by people in the top social class. Then, over time, those fashion trends become gradually accepted by those in the lower classes.
What is trickle-up and trickle down theory of fashion?
Origins of the trickle-down and trickle-up effects Trickle-down theory describes the inability of the lower social classes to develop fashion style of their own, leaving only the upper social classes to influence the fashion trend. Lower social classes are therefore left to imitate the fashion trend of the rich.
Who introduced the trickle down theory of fashion?
sociologist Georg SimmelOrigin. The origin of the theory is generally attributed to sociologist Georg Simmel, although he was actually only one of several writers (e.g., Spencer, Grosse, Veblen) who sought to explain fashion through class structure and social mobility in the late nineteenth century.
What are the 3 theories of fashion?
There are three theories that explain how a fashion may travel to mass acceptance:Trickle-down theory.Trickle-up theory.Trickle-across theory.
What are the three main theories of fashion adoption?
There are three primary theories of fashion adoption: trickle-down, trickle-across and trickle-up. However, no one theory is adequate to discuss fashion theory or explain how fashion moves through society.
What is the example of trickle-down effect?
Many economists believe that cutting taxes for the poor and working families does more for an economy because they'll spend the money since they need the extra income. A tax cut for a corporation might go to stock buybacks while wealthy earners might save the extra income instead of spending it.
When was trickle-down theory created?
The Merriam-Webster Dictionary notes that the first known use of "trickle-down" as an adjective meaning "relating to or working on the principle of trickle-down theory" was in 1944 while the first known use of "trickle-down theory" was in 1954.
What are the 5 stages of the fashion cycle?
A fashion trend's life cycle can be divided into five stages, generally speaking: introduction, rise, peak, decline, and obsolescence. The life cycles of fashion trends today have changed; technology and social media have rendered them much shorter and less predictable than in the past.
What's another word for trickle-down?
In this page you can discover 5 synonyms, antonyms, idiomatic expressions, and related words for trickle-down, like: spillover, wither-away, dry up, in combination and knock-on.
What is trickle up theory?
The trickle-up theory suggests that styles are adopted from “the streets” or lower-income groups, and then those same styles flow to upper-income groups and designers where it then becomes a trend that can become known worldwide. There have been many different examples of this theory throughout the history of fashion.
What did hippies wear in the 1950s?
Hippies wore clothes made from natural fibers and often made clothing by dying multi-ethnic prints. Popular clothing items amongst hippies includes headbands, hip-huggers, ...
What are the trends of the grunge era?
Trends of the grunge era like choker necklaces, ripped jeans, and dark band t-shirts have made their way back into the spotlight within the recent years , especially amongst teenagers and young adults.
What were the trends of the 1970s, 1980s, and 1990s?
Specifically, the 1970s, 1980s, and 1990s displayed distinct trends that were outcomes of social issues occurring during those times. These trends relate directly to the trickle-up theory and have managed to make a permanent mark on the fashion industry. During the time of the Vietnam War, there were many people who disagreed with the actions ...
Why do hippies wear flowers?
Some hippies identified themselves as a “flower child” since they often wore flowers in their hair or on their clothes, symbolizing peace and love. In the 1980s, many young men and women were entering the workforce with high levels of energy and an intense drive to change the business world for the better.
What bands influenced the idea of grunge?
Bands such as Nirvana and Soundgarden influenced aspects of darkness and edge into the clothing that people wore.
Why did yuppies stand out in society?
Yuppies stood out so much in society because they proved that young people have the same determination to achieve anything they wish, even in such a fast-paced world. The 1990s was a time in which people were not afraid to express themselves freely.
Trickle Down fashion
The oldest theory of distribution is the trickle-down theory described by Veblen in 1899. To function, this trickle-down movement depends upon a hierarchical society and a striving for upward mobility among the various social strata.
Trickle Across fashion
Proponents of the trickle-across theory claim that fashion moves horizontally between groups on similar social levels (King; Robinson). In the trickle-across model, there is little lag time between adoption from one group to another.
Trickle Up fashion
The trickle-up or bubble-up pattern is the newest of the fashion movement theories. In this theory the innovation is initiated from the street, so to speak, and adopted from lower income groups. The innovation eventually flows to upper-income groups; thus the movement is from the bottom up.
What is the trickle down theory?
The Trickle-Down Theory (Veblen, 1899 & Simmel, 1904): fashion is a process of emulation by which new fashion passes from the upper class to the lower and in their descent, fashions are vulgarized and a new fashion cycle starts…..
How long before Trickle Down Theory is decided?
Unfortunately not a lot is known about it other than the industry leaders make it up and they decide colours around 4 years before the real season begins.
When was the Devil Wears Prada movie?
Have a listen to the rant from The Devil Wears Prada film in 2006. Whilst some of this film is a complete fabrication of the truth, this little rant by Gwen Close, the actress, is actually pretty darn good and the infographic below gives you the full quote. You can test the theory now.
What is trickle across fashion theory?
In the era of streetstyle and fashion influencers, fashion pundits give credence to trickle across fashion theory which states that fashion trends trickle down and trickle up simultaneously. In communication era, it is significant for a style to get social visibility through mediums like movies, pop culture, magazines etc for it to emerge as ...
What are some examples of trickle up fashion?
Trickle up fashion trends are born among masses and flow from lower economic classes to affluent sections. Jeans are an omnipresent example of trickle up fashion trend – initially worn by miners, factory workers, and farmers, which gradually gained acceptance among larger audience and by 1970s jeans trickled up to become popular casual wear in America. T-shirt is another trickle-up style which was originally confined to blue-collar workers but evolved into must-have wardrobe staple due to its practicality and comfort.
Why are trickle down fashion trends so expensive?
Trickle down fashion trends are expensive upon introduction so that only the wealthy can afford it . The trend becomes affordable to general masses when its novelty wears out and the price falls gradually – by which time, the elite sections switch to new fashion trends – which again trickle down to masses with time, ...
What is trickle down fashion?
Trickle down fashion trends are exclusionary where a particular trend becomes undesirable the moment it reaches the masses. Trickle down fashion involves clear hierarchies of superordinate and subordinate roles where the former seeks to differentiate from the latter. In trickle down themes, elite classes protect status quo by exclusively playing the fashion innovators while general masses are assigned the role of fashion followers.
What is the trickle up style of a t-shirt?
T-shirt is another trickle-up style which was originally confined to blue-collar workers but evolved into must-have wardrobe staple due to its practicality and comfort. Actor Shariq Hassan wearing draped lungi by Purushu Arie.
Is trickle down fashion tolerant?
While trickle down fashion isn’t even tolerant, trickle up fashion is accepting. Trickle down is fashion fascism whereas trickle up is freedom. Trickle up is freedom from trickle down elitism. It finds liberation in being inclusive. In a world where everyone wants to be different, the most different thing one can do is to celebrate oneness.
