Definition: Selective retention is a bias where people are more likely to remember messages that closely related to their interests, values, and beliefs than those that are contrary to their values and beliefs.
What is selective retention in psychology?
Selective retention is a bias where people are more likely to remember messages that closely related to their interests, values, and beliefs than those that are contrary to their values and beliefs. A person may gradually reflect more positively on their time at school as they grow older
What is selective retention and unsourced material?
Unsourced material may be challenged and removed. Selective retention, in relating to the mind, is the process whereby people more accurately remember messages that are closer to their interests, values and beliefs, than those that are in contrast with their values and beliefs, selecting what to keep in the memory, narrowing the information flow.
What is the role of selective retention in the intestine?
Bernardo Ortega, Paul A. Welling, in Physiology of the Gastrointestinal Tract (Sixth Edition), 2018 Selective retention mechanisms play critical roles in the polarized distribution of proteins, beyond its important function in the random sorting pathway (Table 45.1 ).
What is the role of selective retention in the polarized distribution?
Selective retention mechanisms play critical roles in the polarized distribution of proteins, beyond its important function in the random sorting pathway (Table 45.1 ). Indeed, the surface density of many different types of proteins is tightly controlled at their polarized locales by a dynamic balance between retention and internalization.
What do you understand by selective retention?
Selective retention, in relating to the mind, is the process whereby people more accurately remember messages that are closer to their interests, values and beliefs, than those that are in contrast with their values and beliefs, selecting what to keep in the memory, narrowing the information flow.
What is selective retention in perception model?
the perceptual process in which people subconsciously are most apt to remember information that confirms their previously held attitudes.
Why is selective retention important?
Selective retention is the good points about a product that consumers like are remembered and good points about competing products are forgotten. Selective retention works to the advantage of strong brands. It also explains why marketers need to use repetition- to make sure their message is not overlooked.
What is selective attention distortion and retention?
Selective distortion is the tendency to interpret information in a way that will fit our preconceptions. Consumers will often distort information to be consistent with prior brand and product beliefs. A stark demonstration of the power of consumer brand beliefs is the typical result of product sampling tests.
What is selective perception explain?
Overview. Selective perception is the process by which individuals perceive what they want to in media messages while ignoring opposing viewpoints. It is a broad term to identify the behavior all people exhibit to tend to "see things" based on their particular frame of reference.
What is selective perception examples?
You overlook the fouls your favorite team makes in a game, because you are a devout follower of the team, and still hold the opposite team responsible for their own loss, or the loss of your favorite team. All these are examples of selective perception that we humans are prone to making.
What is selective process theory?
Selective process theory explains that people choose messages and media that align with their current beliefs, values and ideas as opposed to messages and media that go against their current beliefs, values and ideas.
What is selective attention in psychology?
Selective attention refers to the processes that allow an individual to select and focus on particular input for further processing while simultaneously suppressing irrelevant or distracting information.
What is selective attention in marketing management?
Definition of selective attention Dictionary of Marketing Terms: selective attention. selective attention. tendency of a consumer to pay attention only to messages that address a need or interest or are consistent with the consumer's attitudes, opinions, and beliefs.
What is an example of selective distortion?
People were given two cups that contained both coke and Pepsi but were not labelled. This test showed that people had different opinions this time. They ended up choosing the product they usually do not buy. This indicates that when people do not know what they are choosing between, selective distortion is minimized.
How does selective retention leads to selective recall?
Like selective perception, selective retention is biased in terms of what information gets retained, with information that is more congruent with existing belief structures more likely to be retained in memory (and thus more likely to be recalled at a later time) than information that is less congruent with existing ...
What is selective retention?
Selective retention, in relating to the mind, is the process whereby people more accurately remember messages that are closer to their interests, values and beliefs, than those that are in contrast with their values and beliefs, selecting what to keep in the memory, narrowing the information flow.
How does selective memory and retention help survival?
hunger) in evolutionary terms. This definition stems from the idea that people only retain socially relevant information and are constantly processing information that will increase the ability to be part of a group. If survival is dependent on the group through information shared between individuals, researchers found that the perception and retention of certain information increases . When in a new situation or surrounded by a desired group of people, there may be a heightened attention to details and the environmental and social cues. Information that is relevant to situations is brought to the surface again through processes like semantic and episodic memory. These processes provide organization to the memories encoded and help the recall of pertinent properties and links. If an individual is in an ambiguous social situation , past stored information can arise through the linking of semantic information, or specific recall of socially relevant actions and aid survival.
How does the manner of teaching affect retention?
Education and schooling: The manner and way in which things are taught significantly influences a student's retention of a specific subject matter or concept. Students who are more engaged (both in the lessons themselves and attendance) tend to have higher retention than students who are not as involved or present in their schooling. There is also an emphasis placed on pictorial learning and visual aids in the classroom to aid students in retention.
What is the effect of sleep on the retention of information?
Sleep: There is research supporting the idea that the more sleep a person gets the more likely they are to retain a set of information. Conversely the less sleep a person gets, the less information they are likely to retain.
Does sleep affect memory retention?
Researchers also found that during sleep emotional memories have higher retention than non-emotional or neutral memories. But this storage process does not occur only in sleep, but highly stressful situations also induce this selective type of memory consolidation.
Definition
Selective retention is a bias where people are more likely to remember messages that closely related to their interests, values, and beliefs than those that are contrary to their values and beliefs.
Selective Retention Examples
A person may gradually reflect more positively on their time at school as they grow older
Factors that Influence Selective Retention
Sleep: There is research supporting that the more sleep an individual gets the more likely said individual is to retain a set of information. To opposes this, the research also supports that the less sleep an individual gets the less information that individual is likely to retain. [3]
Definition
- 1. A person may gradually reflect more positively on their time at school as they grow older 2. A consumer might remember only the positive health benefits of a product they enjoy 3. People who view a company favorably are likely to focus on the positive its times of trouble. 4. People tendin…
Selective Retention Examples
Factors That Influence Selective Retention
References
Selective retention, in relating to the mind, is the process whereby people more accurately remember messages that are closer to their interests, values and beliefs, than those that are in contrast with their values and beliefs, selecting what to keep in the memory, narrowing the information flow.
Examples include: